Marketing Zone · Commercial planning & publishing platform

From product to publication. One connected workspace.

Products, commercial planning, business performance, publishing and visual assets — connected in one platform built for real operations.

Marketing Zone connected workflow: ImageHub Gallery, PlanHub Offer and publication review
ProductHubProduct universePlanHubCommercial planningPulseHubBusiness performancePrintHubPublishing workflowImageHubVisual assets
One workflow instead of disconnected tools

Commercial planning shouldn't live across disconnected files.

Product information, offers, profitability, publication structure and creative assets belong to the same operating story. Marketing Zone keeps that context connected from the first decision to production.

Products

One structured commercial universe.

Planning

Offers, pricing and placement in context.

Performance

Economics visible while decisions happen.

Publishing

Structured outputs for production workflows.

Assets

Visual files connected back to products.

Marketing Zone connects the workflow.PRODUCT → PLAN → MEASURE → PUBLISH → ASSETS
Marketing Zone

One platform. Five connected workspaces.

Each Hub solves a specific part of the operation. Together they preserve the context that usually gets lost between systems, files and teams.

01

ProductHub

Build your
product
universe.

Organize profiles, SKUs and their relationships in a common structure that feeds the entire commercial flow.

ProfilesSKUsBrandsCategoriesTerritories
ProductHub Profiles with LUMA HydraGlow profile
Profiles · Product identity, classification and commercial scope.
ProductHub SKU management
SKUs · Sellable variants and market availability.
PlanHub LUMA HydraGlow Launch Offer
LUMA HydraGlow offer · pricing, promotion and commercial placement
02

PlanHub

Turn the product
into a commercial offer.

Build offers, define prices and promotions, organize their content and place them within the publication.

OffersPricingPromotionsPlacementPublications
03

PulseHub

Measure performance
where it happens.

PulseHub integrates KPIs directly into offers, publications and publication units, keeping analysis within the commercial context.

RevenueCostGross MarginNet MarginTax
PulseHub Offer KPI Summary
Offer KPI Summary
PulseHub Publication Piece KPI Summary
Publication KPI Summary
PulseHub Publication Unit KPI Summary
Publication Unit KPI Summary
PublishHub Print Delivery
Print Delivery · Structured IPD/UPD deliveries and publishing feeds.
PublishHub PDF Viewer
PDF Viewer · Visual review, comments and approval.
04

PublishHub

Take the publication
through to delivery.

Generate structured deliveries, control publishing feeds and visually review each PDF before closing the process.

Print DeliveryPaginationIPD / UPDPDF ReviewComments
05

ImageHub

Every image. Connected to the product.

Browse and manage original product imagery and design files visually while preserving their relationship to the commercial product structure.

SearchPreviewProduct linksFile lifecycle
ImageHub gallery
ImageHub · Visual gallery
ImageHub asset detail
Image and product association
The difference is the connection

Everything stays connected.

The product does not disappear when planning begins. The offer does not disappear when analysis begins. The commercial decision does not disappear when production begins.

01ProductHubSKU / Profile
02PlanHubOffer / Publication
03PulseHubRevenue / Margin
04PrintHubPublishing data
05ImageHubProduct imagery
One workflow. One source of truth.
Business context travels with the work.
See Marketing Zone in action

Don't just read about it. See the workflow.

Explore real product screens from the same connected platform.

PlanHub Scenario Planning
Planning with the final publication in mind

The publication is part of the plan — not an export at the end.

Pagination makes physical publication structure visible while commercial decisions are still being made.

Publication structureSections and editorial units remain visible.
Physical placementLEFT, RIGHT and FULL placements reflect real space.
Commercial contextOffers remain connected to where they will appear.
Marketing Zone Pagination View
Pagination View · commercial planning in publication context
From publication to production

Prepare. Connect. Share.

Keep the right assets linked to each publication unit and available across territories within the same connected workflow.

PublishHub SKU Images and InDesign Links

PublishHub

Prepare production.Bring publication units, SKU images and InDesign links together in production context.

ImageHub Territory Sharing

ImageHub

Share assets.Discover account-wide assets and request controlled access across territories without creating copies.

SERMedia Studios

Software built around the way businesses actually work.

SERMedia Studios designs enterprise software for workflows that have outgrown spreadsheets, disconnected applications and manual handoffs. Marketing Zone is one example of that approach.

Enterprise SoftwarePlatforms built around real operating processes.
Workflow AutomationLess repetitive work and fewer manual handoffs.
Systems IntegrationConnected data and applications across the workflow.
Data & IntelligenceBusiness context where decisions happen.
Pixla
SERMedia Labs

PIXLA · Creative Automation

Our experimental initiative for exploring how structured content, automation and creative production can work together.

Explore the lab →
See it working

Your workflow has outgrown spreadsheets.

Maybe your software should understand the way your business actually works. Talk to SERMedia Studios about Marketing Zone or a workflow built around your operation.